"It is time for a reset!" – A conversation with Aswath Damodaran
0:00
資產定價模型完全是死胡同。我不在乎它們。我從來不在乎
The asset pricing models are a complete dead end. I don't care about them. I've never cared about
0:05
它們。我可能會使用CAPM或多因子模型來獲得股本成本,但這是
them. I might use a CAPM or a multifactor model to get a cost of equity, but that's
0:09
我所涉及的範圍。99%的時間都花在
the extent of my inclusion. 99% of my time in
0:13
估值上,專注於重要的事物和資產
valuation spent on things that matter and asset
0:18
定價。這就是學術界的問題。如果你問他們研究和估值在哪裡,
pricing. And that's the problem in academia. If you ask them where's the research and valuation,
0:22
他們指向資產定價的理論模型,而這些幾乎都不是關於定價,
they point to the theory models on asset pricing, which are almost all not about pricing,
0:27
而是關於建立折現率。所以誰在乎?不。誰在乎這些資產定價
but about building up discount rates. So who
0:30
模型,除了那些寫論文的人,
cares? No. Who cares about these asset pricing
0:34
40個其他人閱讀,但不改變我們的思考方式?你知道我擔心的是
models other than the people who write papers that
0:38
我們對價值的思考?你知道我擔心的是
40 other people read, but don't alter the way we
0:42
如果有什麼壞了,我的曾曾孫子
think about value? You know what I worry about is
0:46
甚至不知道它壞了,因為他們不會
if something breaks, my great great grandchildren
0:51
甚至不知道如果壞了該問什麼問題。
will not even know it's broken because they won't
0:54
我非常高興和榮幸今天能與阿斯瓦斯·達莫達蘭教授一起。達莫達蘭教授的
even know what questions to ask if it's broken.
1:00
成就令人印象深刻,我會與你分享一小部分。他是凱爾施納家族
I'm very happy and honored to be joined today by Professor Aswath Damodaran. Professor Damodaran's
1:05
金融教育主席和紐約大學斯特恩商學院的金融教授。他的
accomplishments are impressive and I'll share a small part with you. He is the Kerschner family
1:10
貢獻在金融領域多次受到認可。廣泛被認為是
chair in finance education and professor of finance at NYU Stern School of Business. His
1:16
世界上最重要的估值權威之一,"估值之父",
contribution to the field of finance have been recognized many times over. Widely regarded as
1:20
他的研究和出版物已成為非爭議性
one of the world's foremost authorities on valuation, the "Dean of Valuation",
1:24
和爭議性估值的核心參考點。達莫達蘭教授非常清楚他並不擔任專家
his research and publications have become a central reference point for both non-contentious
1:28
證人在爭議中。話雖如此,他的工作不斷被那些需要的人引用,
and contentious valuations. Professor Danodaran is very clear that he does not serve as an expert
1:33
而且我不確定他是否完全意識到他在這個特定領域的影響程度,
witness in disputes. Having said that, his work is referenced constantly by those who do,
1:38
但達莫達蘭教授的研究和數據在專家報告中被使用和引用的頻率驚人,
and I'm not sure he's fully aware of the extent of his influence in this particular field,
1:42
可能比任何其他金融學者都要多。達莫達蘭教授自1986年以來在NYU斯特恩教授
but Professor Deodarren's research and data are used and cited with remarkable frequency in expert
1:47
估值。這是他工作的第40年。我們想看看過去,
reports, likely more than those of any other finance academic. Professor Damodaran has taught
1:52
自1986年以來,達莫達蘭教授在NYU Stern教授估值。這是他工作的第40年。我們想看看過去,
valuation at NYU Stern since 1986. This is his 40th year on the job. We want to look at the past,
1:58
當前的技術,以及估值的未來。達莫達蘭教授,歡迎來到播客。謝謝
the state-of-the-art, and the future of valuation. Professor Damodaran, welcome to the podcast. Thank
2:04
您邀請我。您有40年的教學經歷,我想先請您
you for having me. You've had a 40-year teaching career, and I'd like to start by asking you to
2:10
反思一下在這段時間內,估值領域是如何變化的。大體上,
reflect on how the field of valuation has changed over that time. In broad terms,
2:15
您今天教的內容與40年前教的有何不同?或者如果一位學生在1986年上過
how is what you are teaching today different from what you taught 40 years ago? Or if a student took
2:21
您的估值課程,然後今天再上您的課,最讓他驚訝的會是什麼?
your valuation class in 1986 and then sat in your class today, what might surprise the most?
2:27
我認為最大的變化不在於我教什麼,而在於您可以獲得什麼來實踐我所
I think the biggest change is not in what I teach but what you have access to to practice what I
2:34
傳授的知識。我舉個例子。我在1980年代初期做了我的第一次評估,而在1986年,這仍然是
preach. I'll give you an example. I did my first evaluation the early 1980s and my 1986 this was
2:40
當時的流程。我實際上寫信給一家公司要求年報。實際上是
still the state of the process. I actually wrote to a company to get an annual report. Actually
2:46
用鋼筆親自寫信給投資關係辦公室,說您能不能
physically wrote with a fountain pen please to the investment relations office saying can you
2:51
寄給我一份年報?為了給公司點贊,我在幾周內收到了年報。然後我坐下來評估這家公司,眼前的情況是,我有一個
send me an annual report? And to give the company credit, I got an annual report back in a couple
2:57
賬本。對於那些從未見過的人來說,賬本就是一張空白的紙
of weeks. And then I sat down to value company and here's what in front of me. I had a ledger
3:02
上面已經劃好了線。我的左邊有一台計算器。那不是一個滑尺。
sheet. A ledger sheet, for those of you who've never seen one, it's just a blank sheet of paper
3:07
我並不那麼古老,但那是一台非常原始的計算器。上面沒有現值按鈕
with lines already pre-drawn through it. And to my left, I had a calculator. It wasn't a slide rule.
3:13
。在我右邊,我有一支鉛筆和一個橡皮擦。我很早就學會了
I'm not that ancient, but it was a very primitive calculator. There were no present value buttons
3:18
在這個過程中永遠不要使用鋼筆,因為您必須劃掉一些東西並重新做。我用那份年報評估了我的
on it. And my on my right, I had a pencil and an eraser. was cr I learned very early early on in
3:25
第一家公司,使用的是鉛筆、紙和計算器。我問人們,
this process never to use a pen because you have to cross out things and redo them. I valued my
3:31
如果您是手動操作,您認為在您的估值中會有多少行項目?
first company with that annual report a pencil and a paper and a calculator. And I asked people
3:36
答案是儘可能少,因為每一個單元格都必須手動計算。所以當
if you're doing that by hand how many line items do you think there will be in your valuation? The
3:42
您添加一個行項目時,這不是複製和粘貼
answer is as few as you can get away with because every single cell has to be hand computed. So when
3:48
或宏。是您填寫單元格。所以
you add a line item, it's not a copy and paste
3:52
在80年代初,估值受限於數據。我們的工具有限,並且非常節儉。這
or a macro. It's you filling in the cells. So
3:56
三者是相互關聯的。以2026年的估值為例。您
in the early 80s, valuation was data constrained. We had limited tools and was parsimmonious. The
4:02
知道,幾周前,我評估了Marcado Libre,
three went together. Take a valuation in 2026. You
4:07
這是一家拉丁美洲的在線零售公司,您知道的。
know, couple of weeks ago, I valued Marcado Libre,
4:11
拉丁美洲的網上零售公司。
the Latin American, you know, online retail c
4:15
我可以訪問Capital IQ,
ompany. I have access to Capital IQ, you know,
4:18
這是一個所有金融信息的數據集,
which is a data set of all financial information,
4:22
所有上市公司。我下載了
all publicly traded companies. I downloaded the
4:26
每一份Marcado Libre的財務報告,
financial filings, every single financial filing
4:29
在兩分鐘內將它們全部下載到Excel電子表格中。然後當我在那裡,
that Marcado Libre has done in its lifetime and
4:33
我下載了每一個拉丁美洲零售公司的歷史數據。五分鐘後,
downloaded them all into an Excel spreadsheet in two minutes. And then while I was there,
4:39
我擁有的數據比我在1981年時想過的還要多。
I downloaded the historical data for every single
4:42
大量的數據。
Latin American retail company. Five minutes in,
4:46
我不是高科技的Excel用戶。我一生中從未寫過宏,但我有
I had more data than I could ever have even
4:50
我為任何估值建立了一個Excel電子表格,
thought of in 1981. Immense amounts of data.
4:54
這是一個通用的電子表格,但
I have, you know, I'm not a high-tech Excel user. I've never written a macro in my life, but I have
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